Wednesday, July 27, 2011

Free Web Design And Development Company And Custom SEO In India

1. Character Limits – 65 or less. Including spaces. Sorry folks, if you write more your title will end with a "…" Some cases you can have up to 70 characters but just play it safe and stick with 65.

2. Keywords and key phrases – Make titles page specific. Use longer key phrases where possible. The more relevant your title is to content the better your pages will rank, and obviously higher rank = more traffic.

3. H1 tag – Repeat your title tag in your headline. This will help with relevancy and communicate clearly that the audience has landed on the correct page.

Next are your description tags. The description will appear underneath the title tag on the search engine results page. The keyword being searched will appear bolded when contained in the description tag or title tag. Studies have shown that potential visitors are more likely to click on your link when the beginning and end of the description is bolded.

Description Rules -

1. Character Limits – Google will only display up to 160 characters included spaces when it comes to descriptions. Yahoo and MSN will display a little more (165 and up to 3 lines) but stick with 160 as a max.

2. Visibility and Click through rate – Remember to sell to the audience. Use the title and description to hook visitors. It's like a great commercial.
Ads by Google

3. Visitors are not stupid – Tell the truth. Visitors will leave if your title and description do not match your actual web content.

4. Universal Descriptions – Do not do it. If the site content targets multiple keywords it is better to leave the description tag blank. Search engines will pull the keywords from the sites content and display the content that surrounds those keywords. These keywords will be bolded. Bolded information will always improve visibility and click through rate. Use discretion when using the description tag.

Saturday, July 23, 2011

Off page SEO link building Tricks and Techniques

If you wish to define SEO in full term Search Engine Optimization then typically you must mean by an optimization process of a web site for search engine sites. search engine does not respect to any website whether it looks beauty by design or any kind of entertainment stuffs. basically search engine follows of its own crawling strategies to rank a site on its search result page receiving concerned keyword.

Generally search engine gives priority on the status of any site from its on page and off page optimization point of view. Both on page and off page optimization are necessary for a search engine to make placed on its search page. off page SEO is all about creating back links using specified keywords and descriptions. The more valuable your back links are more emphasized by the search engines for your sites. you should go with high PR sites , you must build your back links on your niche and regionally to boost your site locally. The following words are say all about link building strategies and types.

Directory Submission

By doing submit your site to web directories is the one kind of strong way to build some back links for your site. while you do link building you should target some high page rank web directories as well as niche and regionally.

Article Submission

Article submission is the another kind of link building process. good and quality content should post and that to accordingly of a site. The posted content should have links that helps to link up your site on the form of clicking by any visitor. Author bio should be there.

Social Bookmark

Getting back links by doing social bookmarking is the best and effective way for your site. It helps search engines to crawl your site, place your site on proper position that you want to target using your targeted keywords. you must follow some high searched and well ranked bookmark site like delicious digg, technorati, typad, folked and many more.

Blog posting

Gain back links from blog sites is the best and effective process to gather links for your sites. because this type of content sharing activities values your site useful to any web surfer over internet. so that visitors can keep interest to visit your site in order to get more. your specified links on your blog contents let the visitor jump to your site easily.

Monday, July 4, 2011

How to optimize your website for better ranking

Internet is considered to be the best option while searching information regarding any product or services. It requires only seconds to know the details about anything. But have you ever thought how this is possible and why search engines follow certain algorithms while ranking a website? Having a simple website is not just enough for any online business to survive. One has to make the website search engine optimized so that it gains a higher ranking in the search result page of the search engines. There are numerous SEO services offered by reputed companies who adopt the right strategic approach to deliver the targeted results of your online business and help the business to flourish.

SEO experts often have the required knowledge and are aware of the changing algorithms of the search engines and their quality SEO services help the website to gain the visibility and ranking that is needed to draw the targeted traffic. They aim at results that are long term and focus on the latest approach to attain it. The optimization method usually involves proper keyword research, evaluation and then remaking of the website pages based on the search engine algorithms. Any reputed SEO service provider will take care of a proper planning; adopt the latest methods to optimize the business website.

Few points that can help your site to gain a better search engine interface

Content: Fresh and crisp content and accurate placement of the chosen keyword is considered to be the most important aspect required to gain a better exposure. SEO experts can take help of keyword analysis tools as they help the search engines to crawl the website.

Anchor text: They are clickable links and play an important role in the optimization of a website. The links should be four to five words long that are made bold.

Links: Gaining relevant links from popular and quality sites will help you to achieve a higher ranking and this can be done through article submission, blogging, forum posting, link directories etc.

Use of meta tags and title tags: You can place the chosen keywords or phrases in the title as well as in the meta tags. This will enable you to achieve top rankings with the search engines.

Sub pages: The sub pages of the website should also contain inbound links in order to increase their popularity. This contributes to the success of the entire website.

Page Structure & Navigation : Your page structure can affect your page optimization a lot. It involves your language, ease of use and navigation within your website. A well laid website navigation system and website structure serves two main purposes – improves user operability & enables search engine spiders to properly crawl through site and index all its pages.

Prepare a well-organized website so that the search engine can recognize where the navigation, content and headings are. Use heading tags for headings and subheadings and as a rule put navigation first. Be specific in coding. Use appropriate codes for programming. The directory structure should not go more than four levels deep.

CSS and unobtrusive JavaScript can provide almost any of the fancy affects you are looking for without sacrificing your search engine rankings.

Search Engine Optimization - Boosting Wordpress Blog & Website Traffic

Search engine optimization is a continual practice of using search engines such as Google to index and rank web pages and content. Learning the tricks of the SEO trade has multiple benefits. The goal is to increase traffic from search engine keyword queries so more people see your site. Search engines use algorithims (arithmetical sets of "secret" rules) to analyze web pages. Your page is referenced against other pages based on content and then ranked in keyword searches by relevance. Sites that rank high in keyword relevance and content get ranked higher. SEO uses tactics to optimize your site.

Wordpress.com is the top blogging site on the net. Thousands of users publish personal blogs. Wordpress.org has more functionality for users that want a lot more options and features, including the ability to install plugins, or enhancements to increase the functionality of wordpress further. Frequent bloggers and especially website business owners develop websites using wordpress.org because it is an easy to use interface with a lot of themes to publish professional looking pages. Wordpress.org allows members to establish their own domain name with a hosting provider just like any html site. SEO plugins are available to easily upload to your wordpress and activate to optimize on-page SEO. Plugins such as WP SEO Beast optimize a web page that uses wordpress in 3 simple steps. 1. Enter the keywords and implement recommendations 2. Type in title, descriptions, and tags and 3. Hit publish. Results speak for themselves with more traffic and the website
ranking higher in search engines.

What does the plugin do exactly?

It intelligently looks at the H1, H2 and H3 tags and tells you how to fix it to make the content much better for the search rankings.


Automatically decorates the keywords with bold, underline and italics to show the search engines that your page is targeting that particular keyword; resulting in a much higher search engine ranking.

Tells you the exact keyword density and the length of the content. It is a well known SEO fact that the keyword density and the content length are crucial factors in the SE rankings and it helps you at getting it right.

Analyzes the post for images and then suggest the alt tag alterations. Google loves media and images are a must for each page if you want to rank better.